Nigerians embrace new coffee flavours, home brewing – Google

October 6, 2026
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Nigerians are increasingly embracing cold brew, flavoured lattes and home-made coffee, says a new Google Trends data released on Tuesday.

The data followed Google’s report on changing coffee-search patterns in Nigeria, released after the International Coffee Day celebration on Oct. 1.

Mr Taiwo Kola-Ogunlade, Google’s Communications and Public Affairs Manager, West Africa, in a statement, said cold brew was Nigeria’s fastest-rising coffee search in 2026.

He said flat white and drip coffee followed, while instant coffee also ranked among the five fastest-growing coffee searches during the year.

Kola-Ogunlade said Nigerians were also showing growing interest in sweeter coffee options, with hazelnut latte emerging as the top trending latte.

He said red velvet latte, cold brew latte, banana latte and Spanish latte completed the five most trending latte searches.

The report also indicated growing interest in preparing café-style coffee at home, with French press recording the fastest rise among coffee-making equipment searches.

It said kettle remained the most searched coffee-making equipment, followed by coffeemakers, espresso machines, grinders and French presses.

In spite of growing interest in new flavours and preparation methods, espresso remained Nigeria’s most searched coffee type, followed by latte, cappuccino, mocha and iced coffee.

Kola-Ogunlade said Nigerians were experimenting with new flavours while giving local twists to coffee.

“People are trying new flavours, hosting friends with drinks they have made themselves and putting a local twist on a global favourite,” he said.

He said Google Search, with AI built in, was helping people move beyond basic coffee questions to practical information, including recipes and preparation methods.

Google said its Trends data distinguishes between “most searched” topics, which reflect overall search volume, and “trending” topics, which record fastest growth over the previous year.

The findings highlight changing coffee interests in Nigeria, from traditional espresso and cappuccino to chilled and dessert-inspired coffee drinks.

 

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