Who Calls for Higher Taxes on Sugary Drinks and Alcohol to Save Lives

January 14, 2026
9 views
The World Health Organisation (WHO) has urged governments across the world to significantly increase taxes on sugary drinks and alcohol, warning that low prices and easy access to the products are contributing to rising deaths and preventable diseases.
The global health body said beverages such as sugary drinks and alcohol remain too affordable and widely available in many countries, fuelling conditions including obesity, diabetes, cancer and injuries linked to harmful consumption.
Speaking virtually to journalists on Tuesday, WHO Director-General, Dr. Tedros Ghebreyesus, said stronger taxation policies could play a critical role in improving public health outcomes while easing pressure on health systems.
“Health taxes have been shown to reduce consumption of these harmful products, helping to prevent disease and reduce the burden on health systems,” Tedros said. “At the same time, they generate an income stream that governments can use to invest in health, education and social protection.”
WHO noted that many countries have yet to fully adopt or enforce effective excise taxes on unhealthy products, despite evidence showing that higher prices can discourage excessive consumption, particularly among young people and low-income populations.
The organisation called on policymakers to prioritise health-focused fiscal measures as part of broader strategies to tackle non-communicable diseases, which account for a large share of global deaths each year.
According to WHO, increasing taxes on sugary drinks and alcohol would not only save lives but also provide governments with sustainable funding to strengthen public services and promote healthier lifestyles worldwide.

Don't Miss